George Li, director of the Egypt office at Huawei Consumer Business Group, said that the company’s sales grew by 158% during the first half of this year compared to the same period last year. It came as a result of the company’s broad base of different products in terms of specifications and prices that meet the needs of various social segments.
He added that Huawei relies on the Y family of products to increase its sales and market share during the current year. He pointed out that Huawei Y5II and Y3II achieved sales of 42,000 mobile phones during the first 50 days following their release in the market last year.
Huawei sold about 500,000 mobile phones from the Y family last year, which helped the company acquire the second highest market share of smartphones locally. The company now plans to raise its market share to 30% over the next year.
Li noted that his company, like other international companies, has suffered from the US dollar crisis currently facing the Egyptian economy. However, Huawei managed to overcome this issue by releasing devices that suit the local market and the Egyptian consumer.
Huawei launched its new mobile phone Y6II with a 5.5-inch screen in the Egyptian market on Tuesday.
The International Data Corporation released a report, which showed that Samsung acquired 46% of mobile phone market sales in Egypt during the third quarter of 2015, compared to 58% in the same period of 2014. It referred to the decline in the company’s market share in Egypt.
According to the report, Nokia-Microsoft ranked second with a market share of 20%, while Huawei came third with a market share of 8.7% during the first three months in 2016. Sony ranked fourth with a market share of 4.6%, while Lenovo acquired 4.4% of market sales occupying the fifth place in the local market.
HTC acquired 3.5% of the market sales during the same period in 2016, while the rest of market sales estimated at 19.8% were shared by Oppo Electronics, Tecno Mobile, G-TIDE Mobile, Honor, and Infinix.